Few businesses can survive without a strong online presence today, even in the legal field. Professionals need to establish a strong personal brand and showcase just how good they are online to develop a steady client base. You can reach out to more people in your local community through law firm SEO marketing. Here’s a look at what we can do:
Our goal is to make sure you come across as a competent legal professional of a good reputation when people look for lawyers online. A strong professional image can help you win clients and create a steady base.
Many professionals don’t invest much in law firm SEO marketing, still relying on word-of-mouth to ensure they have a steady flow of customers. Unfortunately, the modern business world is too wide-spread for such a strategy. We are one of law firm SEO company offers tailored law firm SEO services that can help you get more customers through the door. Here’s a look at how we can help:
We can take your online presence to the next level through careful planning and focused marketing strategy.
We like to keep SEO campaigns lean and efficient, which means our team only uses white label marketing strategies to get the desired results. Our focus is on lead generation for law firms so we don’t use any solutions that wouldn’t get us the required results. Our proven SEO strategies include:
Keywords are some of the most important aspects of 360 degree marketing strategy but it isn’t as simple as stuffing relevant phrases in your content. We do in-depth research into the local market, carefully examining things like user intent, effective long-tail keywords, local keywords, industry-specific keywords, etc. Our goal is to ensure we attract the right audience to your website.
Understanding the user’s intent helps us find the most effective phrases to use in your content or website copy. For example, if you’re looking to target people who want to hire your white label services, use keywords like ‘personal injury attorney near me’ or ‘best medical malpractice attorney in Brooklin’. These phrases target a user based on their intent, which leads to more conversions.
We conduct a thorough review of your online presence before working on any SEO project. This gives us solid data to work with as we can determine the strengths and weaknesses of your current campaign. Competitive analysis is an aspect of this process. It allows us to understand where you stand in comparison to your strongest local competitors. We can find gaps, optimize your presence, and use strategies to help you get on top.
Understanding your competition can help you find and exploit underutilized opportunities. For example, if you notice a competitor doesn’t have a strong social media presence, you can amp up your game in that category to reach new clients.
Technical SEO helps refine your online presence. We optimize your website, correct any technical glitches, improve overall security, and make sure your website delivers the best possible user experience. Our team also ensures your site loads quickly, is mobile-friendly and has a straightforward design.
Our technicians also make your pages search engine friendly by adding proper title tags, meta descriptions, and URL structures. We alter your website structure to improve its overall performance on search engines. For example, a website with a user-friendly structure and logical flow is easier for search engine crawlers to read, which improves your rankings. We also alter the website structure based on the number of services you offer.
If you want to be a successful attorney in the local market, you need to show up high on Google Maps and have good ratings. This is accomplished through Google My Business. We make sure your GMB information is accurate and current, and monitor all activities around it.
Ranking high in the ‘local 3-pack’ isn’t easy, especially if you have a lot of competition. We use well-planned strategies like targeting the right keywords, making sure your local directory listings are accurate, verifying your website, and reputation management for this purpose.
These are just some of the many proven strategies we use to ensure you have a strong online presence. We also use link building, guest posting, social media, and other such strategies for better success.
Not all law firm SEO services are made equal. Many companies offer tall promises without delivering any concrete results. This can be a waste of time and money, but it can also place your reputation at risk. Here are some factors to look at before hiring an SEO service:
Has the company worked with your specific niche before? For example, divorce lawyer advertising is very different from marketing campaigns for personal injury lawyers. Look for SEO experts who have worked in your niche for the best results.
Timing is everything when it comes to modern marketing. Choose an SEO company that can deliver timely solutions for your campaign.
Marketing costs can easily get out of hand if you’re not careful. Some professionals shell out thousands of dollars on campaigns without getting much in return. Look for attorney SEO consultants who charge an affordable fee.
Everyone can read a few articles online and do some basic SEO, but not everyone can create sophisticated marketing campaigns that deliver high ROI. Look for consultants who have advanced hands-on experience and have run successful SEO campaigns before.
This is one of the most common questions clients ask us during the initial consultations. Why should they choose us as a law firm SEO company? What makes us a better alternative to hundreds of other professionals out there? Here are some reasons why:
Some SEO professionals have a disorganized approach to this strategy. They use all techniques available without considering whether the strategies are effective or not. Our experienced team of experts stick with proven techniques that are guaranteed to deliver good ROI.
A bulky digital marketing campaign is just a waste of resources. Our team studies your requirements, target audiences, and business type carefully before developing a lean marketing strategy that works. This helps save money and gets you a good ROI.
Data can tell you everything about your online presence, marketing campaign, customers, and competitors, etc. We create SEO strategies based on solid data from reliable sources. We study small data from your websites and social media platforms.
Just because we use proven law firm strategies doesn’t mean we don’t use new and innovative techniques. Our experienced team of experts studies new techniques carefully, looks at their results and then implements them if they’re likely to benefit your firm.
We value our clients and customer satisfaction is our topmost priority, testimony to which are the beautiful things
our clients have said about us.
My law firm was lagging behind some of my competitors and no marketing solution helped until I hired these guys. They are very firm and methodical in their approach, which helped me regain foothold. We are now one of the top ranked law firms in the local market.
I didn’t know just how different a dedicated law firm SEO company is from other marketing agencies. These guys know my field well and used techniques that actually delivered results. I am pleased with how they handled marketing.
My law firm wasn’t ranking well in local search engine pages so we decided to hire these guys for help. In just a few months, we had more clients, higher ranking, and more visible positive feedback like ratings and reviews. It has been over a year since they started working with us and the results are still consistent.